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UX vs. UI: Understanding the Differences and Why Both Matter

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The terms UX and UI get thrown around a lot in the design world, but what do they really mean, and how do they work together? In this post, we break down the difference between User Experience (UX) and User Interface (UI) design in simple, no-jargon terms.

UX is all about how a product feels and flows—think user journeys, wireframes, and interactions that solve user problems.

On the other hand, UI focuses on the look and feel—visual elements like colors, buttons, and typography that guide the user.

We’ll discuss why both are crucial for creating digital products that not only function well but also look visually appealing. You’ll also learn how to strike a balance between the two, ensuring that your product is not only easy to use but also enjoyable to interact with.

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